by Ilise Benun | Jan 12, 2019 | Design
“Social media isn’t working – I post regularly but it’s not bringing me any new clients.” That’s the most frequent complaint I hear about social media from freelance designers, and other creative professionals, for that matter. This does not surprise me because most...
by Ilise Benun | Mar 13, 2018 | Design
For years, I’ve been on record against pricing creative services by the hour. My main beef is simple: the better you get at what you do, the less time it will take and, when you price hourly, the less you will earn. This is a tragedy and doesn’t make sense in the...
